Medline
Leading medical supply company Medline needed new ideas and marketing expertise to accelerate its growth. Working together, we:
Led marketing for multiple large divisions and grew them by 60%
Created a new direct marketing program, first-ever sales kits and training videos that quickly gained 50 new customers
Conceived and executed multiple million dollar partnerships with key hospital groups (including Premier, Inc.) featuring product sampling and targeting marketing that quadrupled sales
“While responsible for the growth of specific product sales and categories, Barry created several programs and partnerships that proved very successful.”
- Ray Swaback, Former President of Sales, Medline
“Barry’s professionalism, extensive marketing knowledge and outside-the-box thinking enabled us to drive awareness and sales. I hope to work with him again.“
- Dawn Fessett, Former Marketing Manager, Premier Inc., a key Medline partner
