What We Do
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“Barry creates outside-the-box opportunities and a steady flow of new ideas. He helped us launch a new product – Bose would not have reached its first year objective without the program Barry created.”
— Steve Kingsbury, Former General Manager Bose Corporation
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“Barry is one of the most creative and effective sales and marketing professionals I have ever met. His advice and council during any planning or strategy development session is always relevant and effective. Barry clearly adds value to the process and the outcome. ”
— Bill McFadden, Former Vice President AT&T
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“Barry was always completely focused on our needs, strategic, creative, detail oriented and committed to the success of every campaign we worked on together. He is a true partner and a pleasure to work with.”
— Brittny Nathan, Former Strategist PHD Worldwide (on Hewlett Packard)
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“What distinguishes Barry from other professionals is his dedication to and focus on client needs. He is a very creative and solution-oriented professional who listens extremely well, learns about client needs and challenges and then creates and develops effective programs that truly help clients reach their goals.”
Shelby Saville, Chief Investment Officer, Spark Foundry
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“I highly recommend Barry Weinberg to any organization looking to grow revenues and build strong, long-term relationships with clients.”
— Steve Bonnell, Former Sr. Marketing Manager OptionsHouse (eTRADE)
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Sales and sales training
Create or improve sales process
Train basic and advanced sales strategies and tactics
Set, reach and exceed goals
Lead, motivate and inspire teams to perform at the highest levels
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Business development
Create business development plan
Conduct market research
Define target and build pipeline
Reach, engage, qualify prospects
Schedule meetings, prepare presentations and proposals
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Partnerships
Collaborate, determine how to partner, with whom and why
Create, plan, develop and execute
Set goals, measure results, optimize and continuously improve
Become most trusted/valued advisor
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Marketing strategy
Collaborate and create effective strategic plan
Coordinate sales, marketing and business development so all succeed
Examples of proven expertise and marketing successes in Case Studies
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Change management
Lead clients to understand, embrace and benefit from change, so they will grow much more and more quickly
Demonstrate how to use change to improve and accelerate growth
A leader of change, we create new opportunities that move the needle for clients and their customers
See Case Studies for many examples of how change worked very well for cleints
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Strategic planning
Whether your company is a start-up or a mature organization, a strategic plan is among the most important and beneficial tools of all. It is a roadmap, a well thought out guide that enables you to succeed
BW Group has worked with many clients of all sizes in multiple industries to create, develop, adjust and execute their strategic plans
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Market research
For decades, BW GROUP has done critically important research for its clients. We identify their strengths, weaknesses, target markets and their customers’ needs.
With valuable data, analysis and insights, there is better strategic planning and better positioning of their products and services. We empower our clients to compete more successfully in the marketplace.
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Product development
Product development enables you to:
Stay relevant, grow and succeed
Stand out above competitors
Attract new customers and grow business with existing clients
Be your customers’ best partner
With decades of experience and success, we created, developed and launched many new products and services for multiple clients.